Amazon was originally a disruptor for the book and music stores and continues to disrupt the retail market by attacking traditional retail business models.
Google’s business model is also a disruptor, with Google search engine and Chrome browser now the market leaders. And with the introduction of Android, Google has also disrupted the mobile phone market. In fact, Google Labs are bringing out new products and releasing code into the market to lead disruption.
However, disruptors by no means need to be multinationals. Trends that disrupt the market can bring hosts of different companies into the lime light, while others fade.
One disruptive trend that is gathering pace is Artificial Intelligence (AI) including Machine Language (ML).
This is similar to the Internet disruption trend where the technology will just be part of our lives in the future, even though, at the moment, we don’t quite know how this will all pan out.
Let’s start with ML. This is a programming method of creating algorithms, (mathematical processes) that capture large amounts of data from devices or other programs. AI covers the prediction models that are used on this large data set to determine possibilities or conclude a response, depending on what kind of data has been collected.
One trend that uses AI, that you may have already encountered is chat bots. These bots use speech or text recognition and are able to determine an appropriate response.
If you have been in touch with a call centre recently, there’s a good chance your conversation partner may have been a bot. This is a definite disruptor, as call centre bots can deal with hundreds of calls at once, so customers don’t need to wait in a queue. And the staff working in these posts can often be upskilled and to analyse and work on resolutions.
And as production processes become more and more autonomous, the stage is set for AI to contribute to increasing production capacity.
Robots and cobots have previously relied on fuzzy logic, a fore runner of AI, to predict their movements in 3D space. Now though, new robots are being developed that use AI techniques.
Here are some sound bites that might help…
In the future, if it can be predicted, use of AI will only increase. Talk to us about what disruption could mean for your organisation and ask us how learning technologies can help.
We have many years of experience in supporting organisations on their digital journey, helping them transform their business. Contact us Online or call 01383 630032 and find out how we can help you.