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Norman Broadbent

Measuring Cultural Fit with Online Assessment

This flexible approach, demonstrates how digital assessment technology can be used to help achieve a good cultural fit amongst new recruits.


Established in 1982, the Norman Broadbent Leadership Consultancy group facilitate the sourcing and placement of suitable candidates in board and executive-level positions.


The company wanted an online organisational culture questionnaire to assist with recruitment and onboarding of candidates. Using a digital approach would enable the initial questions to be preloaded and responses stored for review and to generate reports.


  • Adaptive assessment for measurement of candidates against cultural requirements for specific roles
  • Identification of areas for further investigation at interview or during induction
  • Reporting and graphics for easy communication of outcomes to clients
  • eAssessment
  • Accessible
  • Easy Reporting
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We worked closely with eCom to create a bespoke online solution that would greatly assist our colleagues working in the executive search part of the business. We chose eCom as our technology partner as they have a reputation for providing robust, tried and tested solutions.

Dr. Stephen Sloan

Director, Norman Broadbent Leadership Consulting


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